Loro Piana - Milano Fashion week 2022

For the Loro Piana Spring Summer 2023 Women’s Collection at Milan Fashion Week, Emiliano Ponzi was commissioned to design 5 postcards of suggestive Italian places that have been displayed together through a multi-sensorial experiences in newsstands and shop windows throughout the city. The experiential series was open to the public and spread through different corners of Milan, showcasing Loro Piana’s artistry and deeply Italian roots through an exploration of craft and creation.